SISU Racing

SISU is an Ethos, a Standard, a way of Life...

 

SISU is a Finnish word that cannot be translated directly into the English language, it is loosely translated to mean stoic determination, bravery, guts, backbone, resilience, perseverance and hardiness.

 

Sisu is about taking action against the odds and displaying courage and resoluteness in the face of adversity. Deciding on a course of action and then sticking to that decision against repeated failures..

 

Sisu is not momentary courage, but the ability to sustain that courage. It is a measure of integrity that surpasses the hardship and sees through to the end. This is Sisu.

 

We feel that this is the embodiment of the multisport athlete.

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Duncan is the founder of SISU Racing and has been involved in Endurance sport since an early age. 

 

He is a IRONMAN Certified Coach and Training Peaks Certfied Coach specialising in endurance coaching, IRONMAN & IRONMAN 70.3 Plans, individual fitness consultation, remote programming and coaching.

 

His commitment and focus on building custom programs that realistically work and fit into the already busy lives of his clients and to consistently deliver results. Duncan's clientele include professional athletes, busy mums and executives, as well as every day athletes and weekend warriors. Different backgrounds aside, his clients share the same mindset: determination, drive and focus to not only implement the program, but meet and exceed goals set.

 

Having found his calling in endurance sports specialising in IRONMAN and Ultra Running, Duncan works to create an environment that pushes and pulls, as well as questions and guides each individual towards the embodiment of their full potential. He passionately believes in an athlete centric approach and knowledge transfer.

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